The challenge
Traditional high street retail is currently facing the issue of limited numbers of visitors in stores due to Coronavirus measures, alongside the ongoing challenge of competition from online retailers. Focusing more attention on an outstanding customer experience is one solution and will likely play a major role in the survival of traditional retailers.
This fashion retailer wants to stand out from the competition by offering an extensive range of expert advice and to give target groups dedicated sessions for a completely new, relaxed and pre-planned shopping experience. In addition, further challenges like order distribution deadlines in showrooms and time limited sales campaigns in-store can only be handled by a flexible and scalable solution.
